My buddy Clayton does mornings at 94.9 The Sound in Cincinnati Ohio. It’s an interesting station and I’m finding myself taking notes about their unique, no-hype approach to alternative radio. And when radio as a whole isn’t doing too well, The Sound is actually experiencing a considerable amount of growth.
Clayton recently blogged on his MySpace about how radio listening habits change with age and lifestyle. College students who are enjoying their iPods now may have a prodigal son experience with radio a few years down the road.
And if you’d like to check out how The Sound does radio, click here to listen live.
Also, belated congrats to another friend of mine Jay Kruz, who recently took the Program Director position at The Sound. Looking forward to hearing his unique influence on the station.
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